Eight months after its launch, Great Wall Cannon has become one of the top three pickup trucks in China's history
What is Great Wall Motors Great Wall Cannon
Great Wall Motors (GWM) is one of the most prominent automobile manufacturers in China, known for their high-quality vehicles, advanced technologies, and innovative designs. The Great Wall Motors Great Wall Cannon (also known as GWM P-series pickup or "Poer") is a cutting-edge pickup truck designed to serve various purposes. Launched in 2019, the vehicle is the flagship model within GWM's truck lineup, offering remarkable off-road capabilities, a versatile interior, and modern technology - all while providing excellent value for money.
Features of Great Wall Motors Great Wall Cannon
The GWM Great Wall Cannon boasts a range of impressive features that set it apart from other pickup trucks in the market:
Powerful Engine: Equipped with a 2.0-liter turbocharged petrol or diesel engine, Great Wall Cannon offers impressive output and torque to tackle various terrains and driving situations.
Advanced Safety Features: The truck's safety systems include across-monitoring, lane departure warning, autonomous emergency braking, hill start assist, and a rearview camera, which ensure the highest level of safety for both passengers and road users.
Innovative Infotainment System: With an 8-inch central touch screen display, the Great Wall Cannon's infotainment system features Apple CarPlay, Android Auto, GPS navigation, and Bluetooth connectivity, making it a highly convenient and connected experience for drivers and passengers.
Versatile Interior: The spacious and ergonomically designed interior offers maximum comfort, with flexible seating arrangements, ample storage, and a flat loading floor for easy cargo management.
High Towing Capacity: The truck's high towing capacity allows it to effortlessly handle heavy loads and perform various tasks, making it an ideal workhorse for personal use or commercial applications.
Eight months after its launch, Great Wall Cannon has become one of the top three pickup trucks in China's history
On May 11, Shigatse, Fu Xiaokang, vice president of Great Wall Motors, officially handed over the keys of five Great Wall Cannon off-road pickup trucks to Sui Yi, director of China Natural Resources News Agency. This means that Great Wall Cannon will become the official working vehicle for the 2020 Mount Everest height measurement media. The Great Wall Cannon team will set out from Shigatse, trek hundreds of kilometers, cross glaciers and mountains, and reach the Mount Everest base camp at an altitude of more than 5,000 meters.
Interestingly, as the world's highest peak, Mount Everest has an altitude of more than 8,000 meters; just in April, which just ended, the sales of Great Wall Cannon also easily exceeded 8,000 units. The dialogue between the two 8,000-level champions has a little bit of mutual appreciation.
It is worth mentioning that this day is only 8 months away from the launch of Great Wall Cannon. In just over 200 days, the influence of Great Wall Cannon has been increasing day by day, becoming one of the most important pickup trucks in the history of the Chinese auto market.
01
Baoding is the birthplace of pickup trucks
China's first heavyweight pickup truck and the first domestic pickup truck was born in Baoding, Hebei 30 years ago. Baoding is also the birthplace of Great Wall Motors.
As early as 1992, China's first domestic pickup truck was officially born. This pickup truck was produced by the then state-owned enterprise Tianye Automobile Factory in Baoding. This is the ancestor of domestic pickup trucks that can be traced back (controversial, another saying is that the first domestic pickup truck was born in Baoding Automobile Manufacturing Plant in 1986). At that time, Tianye Automobile's "48,800, Tianye drives home" advertisement was broadcast vigorously on CCTV. Chinese people also officially got to know pickup trucks in that era.
However, unfortunately, although Tianye pickup truck started the earliest, it was a pity that it did not last long. Later, due to a series of business difficulties and frequent quality problems of Tianye pickup trucks, after a few years of glory, Tianye pickup trucks gradually disappeared. Today's Tianye car is even more untraceable, but as a pioneer in the pickup truck business, Tianye pickup truck is enough to be listed as one of the three most important pickup trucks in the history of Chinese pickup trucks.
02
Deere is the originator of Great Wall pickup trucks
The second heavyweight pickup truck originated from Great Wall Motors. In the mid-1990s, private capital was excluded, Great Wall Motors could not obtain production qualifications, and was forced to stop producing cars. At that time, Wei Jianjun switched to pickup trucks with great courage. The first pickup truck produced by Great Wall Motors was Deere, which was born on March 5, 1996. Looking back more than 20 years later, Deere pickup trucks have become a strategic turning point in Great Wall Motors' business, and also one of the three most important pickup trucks in the history of Chinese pickup trucks.
Compared with field pickup trucks, the positioning and price of Deere pickup trucks have been significantly improved, and the biggest advantage is the improved reliability. Between 1990 and 2000, the identity of pickup trucks was simple and pure. It was a tool truck, used as an engineering vehicle by the power, telecommunications and oil departments, and used as a transport vehicle by hardware stores and construction teams. At that time, the living environment of pickup trucks was very harsh. They ate coarse grains, did heavy work, traveled through mountains and rivers, crossed mountains and ridges, went in and out of construction sites, drivers were frequently replaced, and vehicles were not well maintained. There were extremely demanding requirements for quality. The reason why the Tianye pickup truck collapsed midway was that its quality could not withstand the test of harsh environments.
The biggest advantage of Great Wall Deer pickup trucks is that they are very durable. Generally speaking, whether it is pulling steel bars, cement, sand, or pulling various tools for telecommunications and electrical materials, even if it is crossing mountains and ridges, even if it is driving on unpaved roads for many years, it usually drives 200,000 to 300,000 kilometers, and the engine and gearbox do not need to move even a screw.
The extremely excellent quality of Deer pickup trucks has laid a solid foundation for China's pickup truck industry. In 1997, Deer pickup trucks began to be exported in batches; in 1998, Deer pickup trucks became the sales champion of China's pickup trucks; in 2000, imported pickup trucks and joint venture pickup trucks had been beaten by Deer, and for the first time, Chinese brands had an absolute advantage in an important segment.
Of course, for Great Wall Motors, Deer Pickup is a key battle for Great Wall to survive and turn a corner. It is precisely because of the new market opened up by Deer Pickup that Great Wall has won precious survival rights and obtained a private plot of land with guaranteed income regardless of drought or flood, which has become a stable rear force for Great Wall to conquer the SUV market, sedan market and new energy market.
The greater significance lies in that the excellent quality of Deer Pickup has greatly improved the reputation of Great Wall Motors, making the products launched by Great Wall Motors later popular. The reason why today's Great Wall Cannon can be a hit is also due to the solid foundation laid by Deer Pickup in the early years in terms of quality.
03
China's first high-end pickup Great Wall Cannon
Finally, let's focus on Great Wall Cannon. Compared with more than a dozen pickup brands and dozens of pickup models on the market, Great Wall Cannon, as a brand that was born not long ago, can surpass all existing competitors and be listed as one of the top three in the history of Chinese pickups, because Great Wall Cannon has irreplaceable significance for the development of China's pickup business.
1. Great Wall Cannon is the first domestically produced high-end pickup. Before the Great Wall Cannon, the domestic pickup truck market had been confined to less than 100,000 yuan. Although there were very few imported pickup trucks and joint venture pickup trucks priced above 100,000 yuan, their sales were very low and their market share was negligible, which had little impact on the market. Previously, the Sailing and Fengjun launched by Great Wall were just upgrades of Deer pickup trucks, and their positioning was also below 100,000 yuan. The Great Wall Cannon is the first time that the main model of China's core pickup truck brand has reached the level of more than 100,000 yuan, which means that the development path of China's pickup truck market has undergone a major turning point.
2. The Great Wall Cannon takes into account the attributes of passenger cars. Before, pickup trucks were positioned as tool trucks, and the core considerations were loading and durability. Starting with the Great Wall Cannon, pickup trucks evolved towards passenger cars and began to focus on comfort and handling. Although the Great Wall Cannon is a pickup truck, it shares a platform with the Haval H9. Its comfort, quietness and stability are close to those of passenger cars. In terms of interior, most of the Great Wall Cannon is soft-wrapped, with superior materials, excellent craftsmanship, and a stylish and beautiful design style. In terms of configuration, it has everything, including airbags, ESP, tire pressure monitoring, hill-start assist, lane-changing assist, adaptive cruise, 360-degree panoramic imaging, leather electric seats, large-size LCD screen + LCD instrument panel, etc., which is different from ordinary pickup trucks and close to ordinary passenger cars. It can be regarded as a passenger car with a cargo box.
3. The performance of the Great Wall Cannon is extremely outstanding. For a long time, pickup trucks have been positioned as tool vehicles, and performance has little to do with them. It is enough to be able to pull goods. The Great Wall Cannon performs well in the pursuit of performance. In terms of the most important power system, the Great Wall Cannon is equipped with the same 2.0T+8AT gearbox as the Haval H9, in which the maximum torque of the engine is as high as 400N·m, and the 8AT gearbox comes from ZF of Germany. The Great Wall Cannon off-road pickup truck is equipped with hard-core configurations such as four-wheel drive, three locks, wading hose and 9,500-pound winch. It also comes with creep mode and tank U-turn function. It also provides 7 all-terrain driving modes such as standard, economy, sports, snow, mud, sand, and low-speed four-wheel drive, which will fully demonstrate its performance. During the Everest measurement work, the Great Wall Cannon team traveled 430 kilometers from Shigatse to the base camp in 9 hours, passing through potholes, washboard roads, rocky roads, glaciers, mud, and sometimes ice chips even directly hit the tires, which required extremely high vehicle performance. The Great Wall Cannon easily completed the task. Although the Great Wall Cannon has excellent performance, if it only relies on these, the Great Wall Cannon can only be said to be an excellent work, far from being great, because the performance of some imported pickups is better than that of the Great Wall Cannon. The reason why we evaluate the Great Wall Cannon as one of the three most important pickups in Chinese history is that it has achieved great success in the market. The Great Wall Cannon was officially launched in September 2019, and it has won the top spot in pickup sales in just a few months. In the market above 100,000, it has a unique advantage. In the past April, the sales of the Great Wall Cannon exceeded 8,000 units. If the Great Wall Cannon is given a few more years, I believe there will be more highlights.
04
Written at the end
As a strategic work in the pickup world, the excellent performance and even better market performance of the Great Wall Cannon are destined to profoundly change the face of the pickup market and will inspire more pickup brands to launch high-quality products.
Against the backdrop of the overall pickup market "transfer from commercial to passenger", and the gradual liberalization of pickups entering the city, the Great Wall Cannon is like an 800mm Krupp cannon, blasting open solid fortresses, occupying vast positions, reversing the market, and grasping the situation, and will eventually become a generation of famous cars.
Buy Used Great Wall Motors Great Wall Cannon
Purchasing a used Great Wall Motors Great Wall Cannon is an excellent option for various reasons:
Affordability - Buying a used Great Wall Cannon leaves room for significant savings when compared to purchasing a new model, while still providing all the features, durability, and reliability one would expect from a GWM vehicle.
Depreciation - Vehicles tend to lose the most value during the first few years of ownership, making it more financially sensible to opt for a gently used model.
Certified Pre-owned Options - Many dealerships offer certified pre-owned Great Wall Cannon models, which come with a comprehensive inspection, extended warranties, and extra perks, ensuring peace of mind for buyers.
Easily Accessible Parts - As a popular pickup truck from a well-known manufacturer, finding replacement parts for the Great Wall Cannon is simple and cost-effective.
In conclusion, the Great Wall Motors Great Wall Cannon is a versatile and powerful pickup truck that offers a suite of advanced features and capabilities at a competitive price. With the option to buy a used model, buyers can enjoy the benefits of this exceptional vehicle while saving money at the same time.
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